Fern & Flora
Fern & Flora is a personal project of mine. They are an online plant shop dedicated to bringing nature’s beauty straight to your doorstep. At Fern & Flora, they understand that plants have the incredible power to transform a house into a home, infusing it with life, tranquility, and a touch of vibrant greenery. Their mission is to provide plant enthusiasts, whether beginners or seasoned green thumbs, with a curated selection of exquisite plants, expertly nurtured to thrive in any space. With their convenient delivery service, they make it easy for you to create your own personal oasis, because they believe that “home is where the plants are.”
This project included the brand essentials; logo suite, typography, colour palette, brand direction, and a brand pattern.